Roula David
Board Chair, Heidelberg Project Board of Directors
Vice President at 1xRUN
As a first-generation immigrant from Jordan, Roula embraces her culture’s most defined qualities of hospitality and generosity. This drives Roula’s ambition and passion for working with others in collaboration for the benefit of all. After moving to Detroit in 2011 to establish Red Bull’s “House of Art” Roula has been a key figure in the evolution of Detroit’s art community. Most recently she has curated and produced the City of Detroit’s “City Walls” city wide arts program, Henry Ford Health Systems “Art Block” and Quicken Loans “Small Business Mural Project” as the Vice President of 1xRUN LLC.
As Vice President for 1xRUN Special Projects department Roula is creating ideas and managing collaborations across civic, public and corporate clients. Roula strives for each project to build a deeper connection to people and place. Her clients can attest to the success of each project and our ongoing relationships with WeWork, MTV, Quicken Loans, Kroger, Detroit Red Wings, Red Bull, City of Detroit, Wayne State University and the Knight Foundation.
As the Executive Director of Murals in the Market she has produced 150 murals throughout the district along with over 50 public events that include a family friendly block party, exhibitions, artists talks, tours and youth activations. The annual festival serves as a platform for local artists and creatives to learn skills that enhance their careers in an exchange with international artists while building awareness around access to fresh produce in Eastern Market.